PeakPro Roofing & Solar
From 12 jobs a month to a $2.1M pipeline — in six months.
+285%
Inbound Leads
Month-over-month increase by end of quarter two
60 sec
Lead Response Time
Down from a 26-hour average — AI answers every call
$2.1M
Active Pipeline
Qualified jobs in-funnel at the 6-month mark
3.8×
Return on Ad Spend
Every dollar in ads returned $3.80 in signed contracts
The Challenge
Where they were stuck.
PeakPro had exceptional crews and a solid reputation in Scottsdale — but their growth was capped by referrals alone. They were spending $8K/month on a lead-gen service that delivered tire-kickers, not buyers. Worse, leads that came in often sat 48+ hours before anyone followed up.
Lead response times averaging 26 hours — competitors called within minutes
No system to nurture leads that weren't ready to buy immediately
Ad spend with no tracking — couldn't tell which channel drove real jobs
Seasonal spikes created feast/famine cycles with no smoothing mechanism
The Solution
What we built.
Omniscient rebuilt their entire lead engine: AI voice for instant response to every inbound call, hyper-local Google and Meta ads tied to storm data and zip-code targeting, a CRM automation sequence that touched every lead 11 times in 7 days, and a data dashboard giving the owner real-time job pipeline visibility.
AI voice agent qualifies and books estimates within 60 seconds of inquiry
Storm-triggered ad campaigns using weather API data for Phoenix zip codes
11-touch automated follow-up sequence over 7 days (SMS, email, voicemail drop)
Real-time pipeline dashboard: leads → estimates → signed jobs by crew
“We were leaving money on the table every single day. Now our AI answers faster than I could pick up the phone, and our pipeline has never looked better.”
Marcus Webb
Founder, PeakPro Roofing & Solar
Services Deployed
- AI Voice Systems
- Paid Advertising
- CRM & Automation
- Data-as-a-Service
About the Client
PeakPro Roofing & Solar
Home Services
- Location
- Phoenix, AZ
- Founded
- 2016
- Team size
- 24 technicians, 4 crews
- Timeline
- 6 months
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